BECOME PART OF THE EXPERIENCE.
The next chapter of the Illinois Valley is something we build together.
Become a 2026 Founding Tourism Partner
Join in 2026. Get a full 12 months. Keep your Founding rate when you renew in 2027.
*Your partnership begins the day you join and continues for a full 12 months. When your first annual renewal comes due in 2027, you’ll renew once more at your 2026 Founding Partner rate. Regular partnership rates begin with your 2028 renewal. This applies to Trail Partner, Tourism Partner & Destination Partner tiers. Founding Presenting Partner rates lock in until 2028.
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Wine Is Only the Beginning
Wine may bring visitors to the Illinois Valley. What they discover while they’re here gives them reasons to stay.
They need places to eat. Places to stay. Things to do. Shops to explore. Experiences worth remembering.
That’s where our local businesses become part of the journey.
The Illinois Valley Wine Trail is connecting our wineries with the businesses and experiences that can turn a day of wine tasting into a visit to the Illinois Valley.
The longer they stay, the more they discover.
And the more opportunities we create for visitor dollars to stay right here in the Illinois Valley.
Where Do You Fit?
If your business gives visitors another reason to stay, explore, spend or remember the Illinois Valley, there’s a place for you here.
Lodging
Stay in the valley
Food & Drink
Savor the valley
Recreation
Explore more
Shopping & Retail
Take the valley home
Join today.
Start being seen today.
Depending on your partnership level, your business can begin receiving:
Website visibility • Partner announcement • Social media promotion • Partner spotlights • Trail referrals & connections
Promotion and placement vary by partnership level.
Want all the details?
Download the 2026 Founding Tourism Partner Handbook for the complete benefits, opportunities and program information.
In 2027, Partners Become Part of the Passport
Select Founding Partner tiers include special pricing protection for 2027, with Founding Presenting Partners locking in their founding rate through both 2027 and 2028.
A perk creates a reason to visit.
A visit creates an opportunity to earn a customer.
A redemption helps you see the Trail working for your business.
Questions about Passport perks and eligibility? It’s all in the Founding Tourism Partner Handbook.
REACH
See how the trail is growing
EXPOSURE
See how partners are being promoted.
ENGAGEMENT
See how visitors are responding.
Reporting varies by partnership level. See the Founding Tourism Partner Handbook for details.
Have Questions Before You Join the Trail?
Partnership should make sense for your business.
Not sure which level is right for you? Wondering how your business might fit into the Trail? Have a question that isn’t answered in the handbook?
Let’s talk.
I’m happy to help you figure out whether partnership makes sense for your business before you make a commitment.
Ready to Become a Founding Partner?
Choose the level that fits your business. Select Founding Partner tiers include special pricing protection for 2027, with Founding Presenting Partners locking in their founding rate through both 2027 and 2028.
Trail friend
$75
Reg. $100
Tourism partner
$250
Reg. $350
destination partner
$500
Reg. $750
presenting partner
$1,000
Reg. $1,250
Need the complete benefit comparison before choosing?
Download the Founding Tourism Partner Handbook →
We Don’t Compete For The Visitor.
Together, we complete the experience.
Wine is the invitation.
Together, we create the experience.
Illinois Valley Wine Trail
Southern Oregon’s Hidden Gem